Wardrobe Wizard

Created Wardrobe Wizard, a fashion-tech startup concept focused on helping users digitally manage their wardrobe through AI-powered outfit recommendations, wardrobe organization, and personalized styling assistance. The concept was built around solving common consumer frustrations involving decision fatigue, underutilized clothing, overconsumption, and inefficient wardrobe management while also promoting more sustainable fashion habits.

The platform combines wardrobe digitization, AI-driven outfit suggestions, retail integrations, and personalized recommendations based on style preferences, weather, occasions, and user behavior. Alongside the product concept, I developed the business model canvas, customer segmentation strategy, subscription model, partnership strategy, and growth opportunities centered around fashion-conscious consumers, busy professionals, and sustainability-focused users.

This project strengthened my understanding of product development, consumer behavior, AI integration within fashion technology, and how personalization, convenience, and sustainability can work together to create stronger customer experiences and long-term brand value.